称正在更新其机器人防御系统
Real Real 不会让 AI agents 猪肉设计者服装
The Verge以前的报告发现，Meta的Muse可以用来有效地阻止其他购物者购买物品达数小时之久。
这一变化发生在The Verge报告AI agent可用于利用The Real项目储备系统之后几天。 在零售商的网站上，一个物品“搁置”起来，一旦放在用户的购物车里，其他客户无法购买20分钟。 使用Meta's Muse,The Verge得以指示AI agent在20分钟控股到期后立即在购物车中不断重新添加"真实"(The Real Real)上市，有效地阻止了其他购物者购买了数小时或更长时间的产品。
首席技术官Luke Friang 称在一份电子邮件中发表文章，RealReal的机器人防御配置让所有agents都更难登录，Agents仍能从"Real Real"表面上市，并引导Muse用户访问产品页面"Friang 称"，并补充说随着AI动力在线购物的发展，该公司会继续加强保护。
Meta没有立即回应征求意见的请求。
科技公司向数十亿人出售agents，作为个性化的助手，这些实体将始终如一地安排会议、举办聚会和为人类用户购买物品。 到目前为止，agents和购物似乎并存；Meta 称在其Q3收入中称，这是Muse迄今为止最常见的使用案例，平均购买量超过200美元。 Muse是Meta的命中目标，并且可以信号AI agents的转折点：美国称一千万人在40天内下载了该应用程序。
但机器人为人类而不是人类购买东西有可能改善网络的平衡首先，如果人类停止直接访问网站，转而通过聊天器访问网络，企业就会从他们的客户中走出一步。 零售商——最出名的是Amazon——已经认识到现实可能打乱他们的底线，特别是广告收入，并且已经阻止了agents在他们的网站上购物。
AI agents进入消费者平台的涌入，也可能打破甚至使购物者认为最出乎意料的事情复杂化，如旧服装网站的储备系统。 当然，对于一个人愿意花多少时间在他们的购物车上添加和重新添加设计师的衣物(如果他们不果断的话)，有一个现实的限制。 反之，agent并不在乎。 这或许正是时尚界人士可能支付实际个人助理代表他们从事的繁忙工作。 现在，这种能力正处在数百万消费者的指尖，他们刚刚开始学习如何利用它。 零售商也在玩赶超。
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The RealReal, a secondhand luxury fashion consignment retailer, said it’s updating its bot defense system, effectively making it harder for AI agents to shop on its site.
The RealReal won’t let AI agents hog designer clothing
Previous reporting by The Verge found that Meta’s Muse could be used to effectively block other shoppers from purchasing items for hours.
The change comes days after The Verge reported that an AI agent could be used to take advantage of The RealReal’s item reserve system. On the retailer’s website, an item goes “on hold” and is unavailable for other customers to buy for 20 minutes once it’s placed in a user’s shopping cart. Using Meta’s Muse, The Verge was able to instruct the AI agent to continuously re-add The RealReal listings in a shopping cart as soon as the 20-minute hold had expired, effectively blocking other shoppers from purchasing products for hours or longer.
After publication, chief technology officer Luke Friang said in an email that the company had addressed the Muse use case flagged by The Verge’s story. The RealReal’s bot defense configuration now makes it much more difficult for all agents to log in, add items to cart, and check out, Friang said. Agents will still be able to surface listings from The RealReal and direct Muse users to product pages, Friang said, adding that the company will continue to strengthen protections as AI-powered online shopping evolves.
Meta didn’t immediately respond to a request for comment.
Technology companies are selling agents as personalized assistants for billions of people — always-on, compliant entities that will schedule meetings, throw parties, and purchase things for human users. So far, agents and shopping seem to go hand in hand; Meta said in its Q3 earnings call this month that it was the most common use case for Muse so far, and that purchases were over $200 on average. Muse has been a hit for Meta and could signal a turning point for AI agents: The company said 10 million people in the US had downloaded the app in 40 days.
But robots shopping for things instead of humans has the potential to upend the balance of the web as we know it. For one, if humans stop visiting websites directly and instead access the web through chatbots, businesses become one step removed from their customers. Retailers — most notably Amazon — have recognized that reality could disrupt their bottom line, especially advertising revenue, and have blocked agents from shopping on their sites.
An influx of AI agents accessing consumer platforms could also break or complicate even the most unexpected things shoppers take for granted, like the reserve system of a used clothing website. There is, of course, a realistic limit to how long a person is willing to spend adding and re-adding designer clothing to their shopping cart if they’re indecisive. An agent in contrast does not care. It is perhaps precisely the type of busywork a fashion-forward person might pay an actual personal assistant to do on their behalf. Now, a capability like this is at the fingertips of millions of consumers, and they are just beginning to learn how to take advantage of it. Retailers, too, are playing catch-up.
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