Motion Pictuals Association 以基于销售的客户关系管理系统进行法律业务
法律业务小组发现，为销售管道所制造的软件同样可以方便地进行调查和成员通信。 随着AI agents进行分流工作，即使是非技术团队也在自己构建这些工作流程。
移动图片协会(Motion Pictures Association Inc.)正在进行这一转变，在周一.com有限公司AI工作平台上的客户关系管理模块现在主要负责海盗调查和内容保护案件。 根据Melisa King(图克德)、法律业务管理员和MPA的资深律师助理，它与亚太、欧洲、拉丁美洲、加拿大和美国的办事处建立了联系。
“我们厨房里有很多玩家，CRM模块不仅帮助我们进行内部交流，也帮助我们进行外部交流。” “这样，我们的成员就可以掌握实时的信息，找出缺少的东西，如果有他们需要签署的文件的话，这真的只是帮助我们移动野兽。
金在周一与丽贝卡·奈特交谈。 SiliconANGLE Media的直播工作室。 他们讨论了MPA如何追踪反盗版案件，(* 以下披露。 )
AI 分类可以减轻法律操作负荷
每案从人起。 一个小费进来了，一个调查员检查了它，案件进入了板子上，在这个板子上，球队重拍了倒台，一个停赛信件或诉讼。 King解释说，工作室的代理权也在那里被追踪所以调查人员知道他们可以在哪里行动
“我以前认为，每个区域确实相互独立工作，这使我们得以合作和协作。”
最新的添加是AI agent，这种工具是周一。 com正在建造每个高地观众。 它为负责编辑海湾的信托伙伴网络提供安保咨询，然后由点名人决定谁需要跟踪。 King在发布之前测试过并建造时没有编码背景。
她的称写道
对于一个小型的法律行动小组来说，报酬是时间、效率和分析，向成员展示诉讼前停止了多少案件。 King建议将CRM视为唯一销售工具的团队
称国王说，“沟通是关键，因为它使每个人保持联系，特别是当人们在远程或混合工作或在世界各地工作时。”
SiliconANGLE的部分内容和CUBE对星期一的报道。 com的精英活动：
(* 披露：CUBE是周一的付费媒体合作伙伴。) com的精英活动。 无论是CUBE活动报道的主办方还是其他赞助方都没有对CUBE或SiliconANGLE上的内容进行编辑控制。
照片：SiliconANGLE
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Motion Picture Association runs its legal operations on a CRM built for sales
Legal operations teams are finding that software built for sales pipelines can just as easily run investigations and member communications. As AI agents take on triage work, even nontechnical teams are building those workflows themselves.
That shift is playing out at the Motion Picture Association Inc., where a CRM module on monday.com Ltd.’s AI work platform now anchors piracy investigations and content protection cases. It links offices in Asia-Pacific, Europe, Latin America, Canada and the U.S., according to Melisa King (pictured), legal operations administrator and senior paralegal at the MPA.
“We have a lot of players in the kitchen, and the CRM module helps us communicate not just internally but externally,” King said. “So our members can have real-time information, find out what’s missing, if there’s documents they need to sign, and it really just helps us move the beast.”
King spoke with Rebecca Knight at monday.com’s Elevate event, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed how the MPA tracks anti-piracy cases, how an AI agent triages security alerts and why CRM isn’t just for sales. (* Disclosure below.)
AI triage lightens the legal operations load
Every case starts with a person. A tip comes in, an investigator checks it and the case goes onto a board, where the team weighs a takedown, a cease-and-desist letter or litigation. Studio powers of attorney are tracked there too, so investigators know where they can act, King explained.
“I think before, each region really worked independently from one another, and this has allowed us to collaborate and work together,” she said.
The newest addition is an AI agent, the kind of tool monday.com is having every Elevate attendee build. It triages security advisories for the Trusted Partner Network, which vets editing bays, before a point person decides who needs a follow-up. King tested it before launch and built it without a coding background.
“I think with anyone, we get hundreds of emails a day and it’s really easy to ignore these alerts,” she said.
For a small legal operations team, the payoff is time, efficiency and analytics showing members how many cases were stopped before litigation. King’s advice to teams that see CRM as a sales-only tool is to think bigger.
“I would say to think of it as project management on steroids with the communication aspect tied to it,” King said. “The communication is key because it keeps everyone connected, especially when people are working remote or hybrid or around the world.”
Here’s the complete video interview, part of SiliconANGLE’s and theCUBE’s coverage of monday.com’s Elevate event:
(* Disclosure: TheCUBE is a paid media partner for monday.com’s Elevate event. Neither monday.com, the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)
Photo: SiliconANGLE
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